Real situations from working spreadsheets — sales targets, commission tiers, messy exports, aged invoices. Numbered in recommended order: start at 1 and work down, or filter to what you need.
3 exercises — Beginner · Math Functions · for Marketing
Work out what share of one funnel stage reached the next.
Express clicks as a percentage of the impressions that earned them.
Divide campaign spend by the leads it generated.
| # | Exercise | Functions | Difficulty | Time | Status |
|---|---|---|---|---|---|
| 3 | Calculate a funnel conversion rateHarbor Supply — distributor sign-up funnel | — | Beginner | 5 min | 15 pts |
| 4 | Calculate click-through rateHarbor Supply — campaign performance export | — | Beginner | 4 min | 10 pts |
| 26 | Work out cost per leadHarbor Supply — spend and leads by campaign | — | Beginner | 4 min | 10 pts |