BeginnerMath Functions4 min10 points

Work out cost per lead

The situation

Harbor Supply's marketing budget is being reallocated for next quarter. Spend and leads are recorded per campaign, but nothing shows what each lead actually cost — which is the only basis on which the reallocation can be argued.

A1
fx
Work out cost per lead — question sheet. Use the arrow keys to move between cells, Enter or F2 to edit, Escape to cancel, Control D to fill down from the cell above, and Control C and Control V to copy and paste.
Row numberABCDE
1CampaignSpendLeadsCost per lead
2Spring Catalog$4,800120.00
3Trade Show Q3$12,50085.00
4Reorder Reminder$2,200140.00
5Search Brand$6,400160.00
6Winter Preview$3,10040.00
7