IntermediateData Analysis7 min25 points

Total marketing spend for one channel

The situation

Harbor Supply's marketing manager is defending the email budget. Spend is recorded per campaign with the channel in its own column, and the email total has to come out of a list that mixes four channels together.

A1
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Total marketing spend for one channel — question sheet. Use the arrow keys to move between cells, Enter or F2 to edit, Escape to cancel, Control D to fill down from the cell above, and Control C and Control V to copy and paste.
Row numberABCDEFG
1CampaignChannelSpend
2Spring CatalogEmail$4,800Email spend
3Trade Show Q3Events$12,500
4Reorder ReminderEmail$2,200
5Search BrandPaid search$6,400
6Winter PreviewEmail$3,100
7Retarget CartPaid search$1,800
8Distributor MailerDirect mail$5,200
9Welcome SeriesEmail$1,500
10

Functions in this exercise

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